Marlin Steel, which used to make baskets for bagel stores, has grown by leaps and bounds by transforming itself into a maker of precision metal baskets for manufacturers. Charles Fishman of Fast Company has the story. Link via The Browser, which kvells: "all business reporting should be this good."
How To Succeed in the Metal Basket Business
https://www.futureofcapitalism.com/2013/07/how-to-succeed-in-the-metal-basket-business
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